I saw this ad' in the cinema and its message is special especially for a female audience. It is based around the little girl being inspired by successful women if today and from her mums past. Using celebrities as her role models she is intrigued by their succeses and feels 'connected' to them. This could be linked to the new film 'Suffragette' and where the success of women was born and recognised. I love the link between the internet 'connection' and the connection she feels to these people as they look into the camera straight at her through the screen and she feels personally attached. The song is also linked 'girl on fire' which really adds to give you those goosebumps when you are emotionally connected to something.
click here to watch the ad'
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